THIS IS THE BEST NEWS WE COULD ASK FOR: Boston Celtics Legend Larry Bird Returns as Chief Basketball Officer

In a monumental announcement that has electrified Celtics Nation, NBA legend Larry Bird is making his return to the Boston Celtics — this time, not as a player, but as Chief Basketball Officer. The news was confirmed earlier today by Celtics Head Coach Joe Mazzulla, with an outpouring of celebration from his family and the entire NBA community.

Bird, a three-time NBA Champion and three-time league MVP, is widely regarded as one of the greatest players in basketball history. His legendary career in Boston from 1979 to 1992 helped define the Celtics’ golden era, and his fierce competitiveness and basketball IQ made him an icon both on and off the court.

Now, after years away from the frontlines of NBA management, Bird is back — and Celtics fans couldn’t be more thrilled.

“This is the best news we could ask for,” said Coach Joe Mazzulla during a press conference. “To have a mind like Larry’s back in our building is a game-changer. His leadership, his vision, and his championship pedigree bring us one step closer to Banner 19.”

The role of Chief Basketball Officer will give Bird significant influence over player development, roster decisions, and team culture — areas he’s already mastered as a former NBA Executive of the Year with the Indiana Pacers.

The move comes at a pivotal time for the Celtics, who are riding high after a strong season and are considered serious title contenders. Bird’s presence is expected to bolster team morale and add an extra layer of championship DNA to an already talented roster.

Fans and former players have taken to social media in droves, welcoming Bird back to Boston. Hall of Famer Magic Johnson, Bird’s longtime rival and friend, tweeted: